Chicago Girl Starts Granola Company in Buenos Aires
By Brittany Darwell
Got milk, need granola?
Granola Mix, a customizable granola company, aims to solve that.
After a year at a Buenos Aires consulting firm, former Chicagoan Marina Lidow decided it was time for something more fun. Marina missed the cereal options she had in the U.S., so she learned to make her own. Thinking she could fill the void for others, Marina started Granola Mix with her boyfriend Adrian Carpintero. (She likes a healthy breakfast. He likes his with chocolate and candies.)
Granola Mix caters to either preference. Although they offer some pre-mixes, you’re missing out if you don’t create your own on their snazzy website. Start with your base: plain muesli, honey nut granola, chocolate, reduced fat or granola bars. Then you have 19 dried fruit choices, 7 types of nuts, 7 kinds of seeds and 12 “fun” options, from chocolate chips to Sour Patch Kids.
My selection was honey-almond granola with dried apricots, dried cherries, crystallized ginger and flax seeds. It came in a paper carton with printed nutrition information and my name handwritten. The honey almond base was not too sweet, which was the right balance to the fruit and candied ginger. The granola was nice with milk or mixed in yogurt. It’s tasty enough to eat straight out of the container, but a bit messy since there aren’t many big clusters.
I liked my healthy mix, but if you need a sugar fix, make your own at GranolaMix.com.ar. Also check out their breakfast-in-bed gift baskets.
*Brittany Darwell spent three months in Buenos Aires after graduating from the Missouri School of Journalism this year. She writes about food at HeCooksSheCooks.net.
What next, Peanut Butter?